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Will Bing Be The King

Is Bing The King?

Steve Ballmer, CEO Microsoft revealed the company’s brand new competitor against Google, Bing on May 28, 2009. After Bing went fully online on June 3, 2009, it gained a market share of almost 10 percent within a span of three months. This site is a replacement of Live Search/MSN Search and it has lot more features than its previous version. Intelligently termed as ‘decision engine’, this site offers a lot of easy search methods to users. Bing has been created with all user friendly facilities to topple Google of its number one position. Bing carries a lot of promises for Microsoft. The CEO of Microsoft, Steve Ballmer had introduced Bing to being a site that will help people to use the information they find on their site. According to Ballmer search engines do a good job but not a “very good job”. Thus Bing would not only help people search for information but it would help them to use those informations correctly.

The Power of Bing

Bing is intelligent. It suggests keywords to users related to many categories such as travel, maps, food, science, technology, business etc. It has its search engine made in such a way that it can give smarter results to users understanding their search needs. It gives a top-down search result to the users. Thus the most relevant search link comes to the up and then goes down depending on its relevancy. There are also features like ‘Instant Answers’ and ‘Deep Links’. The Bing Maps are the most interesting part. They almost give a satellite view of the area one is looking for. Its almost virtual earth, very real with really sharp images. There are other features too for e.g. comparisons in hotel rates come in colour thus making it easy for the users to come to a decision quickly.

Now Some Stats

According to statistics, Bing had gained a market share of about 9.3 percent within three months. But recently in September 2009 they experienced a fall in market share. Bing gained during August but it again came down in September. According to StatCounter Bing’s share of US market fell down from 9.54% to 8.51% for the month of September. But this may exclusively be a single. Its market share can easily rise as it is merged with another web giant, Yahoo. But ironically Yahoo’s share too has declined in September. But this can well be a singular case. Bing’s popularity and hits increased during its launch. After it went fully active in June, it instantly gained a market share. In July Bing’s market share went up to 8.9% from 8.4% of the earlier month. This was clearly a share taken away from Yahoo and Google. Thus Bing rose to a commendable market share in three months. But it recently came down. But given to the fact that Microsoft is a giant in the software market, it is not likely to settle down for less. At least if that were to be the case it would have never made this all new, intelligent search engine.

What do you think? Will Bing become the King of search in times to come?

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Wolfram Alpha Search Engine

A few years ago, if you spoke of search engines, one would perhaps speak of Yahoo or AltaVista or even MSN as the search engines of yore. Then came Google and almost swept the search engine market in one great sweep. Nowadays if you talk of search engines, almost everyone would swear by Google as it has indeed revolutionized the way we search for information online. The complex algorithms that Google contains are able to crunch millions of sites and bring up those particular sites that are most appropriate for our needs. It has also brought about the revolutionary concept of search engine optimization that helps online marketers ensure that their sites get pride of place in the search engine ranks and thereby get a major share of online traffic in the online war of eyeballs.

This is now set to change with the new search engine that already made waves even before its very launch. This site is Wolfram Alphahttp://www.WolframAlpha.com and is the creation of Dr. Stephen Wolfram. He announced it in March 2009, and released to the public on May 15, 2009. Dr. Stephen Wolfram is one of the most distinguished and celebrated mathematicians, scientist, business leader and Internet expert par excellence. He has authored path-breaking books like “A New Kind of Science” and is also the creator of Mathematica. This is a revolutionary product that changes the way of computation, simulation, visualization, development and deployment of technical solutions that is indeed taking the world by storm. It may be amazing to know that born in London and educated in Oxford and Caltech, Stephen Wolfram had his PhD at the young age of 20. He was well known for computational scientific advancements in the form of SMP, which was the first modern computer algebra system that was later released for commercial purposes way back in 1981.

Wolfram Alpha is touted to be a computational search engine and not exactly a traditional search engine like Google, Yahoo etc. In many ways, this search engine is great because it is also called a fact search engine. These days, when you generally look up a common search engine, you would see a listing of web pages that contain the keywords typed by you while you search for information on the World Wide Web. For instance, if you typed out the word ‘eggplant’, you would get page upon page containing the word eggplant and these would be listed based on ranks that the search engine assigns to these web pages based on various search engine optimization criteria and algorithms that search up the pages.

With Wolfram Alpha, the situation is going to change as the search would not throw up separate pages but rather provide direct answers to the questions asked. For example if you search for “eggplant” in Wolfram Alpha, it will give you its average nutrition facts data such as its total calories, fat, cholesterol etc. however NO links will be provided to any website. This creates a total break from the earlier concept and mode as mentioned above.

The way Wolfram Alpha works can be better illustrated by another example. For example, if you do a search on New York City, you will get one single and comprehensive page that dwells at length on the city and various aspects thereof – including its history, geography, economy, climate and many other categories of information that you may not even have conceived. What’s more – you will also get a whole range of statistics as well as facts and figures in a way that it seems like a doctoral dissertation and source file of a wealth of information that presents vast and almost unfathomable encyclopedia of data that is quite enough to take your breath away. The information is presented in an easy and lucid way that is extremely simple to comprehend and come with charts and figures that makes it very comprehensive. In short, Wolfram Alpha is going to be like nothing that the search engine world has seen or imagined before.

If you look at the conventional search engines, they employ algorithms and techniques to crawl the data available online through Internet ‘spiders’ that crawl through the millions of web pages available to bring lists that seem to be the most appropriate and matches a query string put to use by the web browser. This is not the way that Wolfram Alpha wants to go about presenting data and getting it to you the moment you decide to search up something online. Wolfram Alpha looks up many traditional as well as public and private information sources to gather information which is then validated painstakingly by a huge and dedicated staff of almost 150 people who clean and index the data properly so that it can be presented in a manner that suits the web searcher the best. So in a way, this search engine does make use of human ingenuity and intervention to ensure that data is validated and is not just presented mechanically and robotically. In conventional search engines, the validation as well as cleaning and clearing up of data is not possible and it is up to the reader to assess the veracity and reliability of the data that has been thrown up. So, whether it is a scholar, a spammer or scammer who is the source of the data is for you to determine as authenticity is not guaranteed.
 
Another important feature of Wolfram Alpha is the presentation of charts and statistics. If you want population figures, it may be easy to pull up the trends and make a chart yourself on excel. But what Wolfram Alpha does is to look at many sources of data put out by the government and then make charts and tables of it in a matter of seconds as if it were just a simple search. At the core of this is the computational science that goes into defining Wolfram Alpha as the search engine of the new century –suited to the ever-changing needs of the tech-savvy generation of today as well as tomorrow. 

Wolfram Alpha represents a veritable quantum leap in the field of search engines and computational searching online. It is true that this search engine has its limitations, which are essentially linked somewhat to the veracity of its sources. If some data is not present or has been stopped from being published, it is quite true that even Wolfram Alpha would get it wrong and present data that is less than authentic. However, the basic way in which it searches and presents data is quite path breaking to say the least.

Did you try Wolfram Alpha? What are your thoughts about this great search engine?

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Google Changes Rules on Nofollow Page Rank

This may be bad news for many webmasters around the world. Google has recently changed the way page rank flows from one page to another.

Lets take an example. If you have a page rank 8 webpage and link it to 8 other websites, then according to simple pagerank flow rule – all the 8 linked websites will get a page rank of 1 (8/8 = 1).

Suppose you did not want your pagerank to flow to 4 of these websites you could easily do a rel=”nofollow” and phew, the search engines will make sure the page rank would NOT follow to these sites.

So what about the page rank to other 4 sites? Well they would obviously get a page rank of 2 (8/4 = 2).

Now for some strange reason Google has changed this rule.

So whats the new rule?

The new rule is that page rank will flow to the 4 website without nofollow but they will only get a page rank of 1 INSTEAD of 2.

The leftover page rank of 4 (8-4) will get WASTED.

Watch this video here, where Matt Cutts of Google explained this new behavior.

It is not a simple change as you may think. Page rank is a major factor in determining SERPs (search engine results pages), and this change will dramatically affect the way Google ranks the websites.

One major example are the blogs. All the comments are nofollowed. Before if the author linked to one or two websites, they would easily get a fine portion of the page rank of the page. Now this will be divided among ALL the links (including the comments) and then page rank will flow only to the ones without No Follow. Common sense says the page rank of these pages will get reduced.

Do you like this move by Google? Please leave your comments below.

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Yahoo Top 10 Searched Keywords In 2008

Yahoo receives almost 20% of search made online. Google tops the list with almost 70%. Others like MSN (Live) and other small search engines share the rest 10%.

Yahoo has recently released the top 10 searched keywords in the Year 2008 for every category.

Here is the list:

By the Numbers – Top 10 Overall Searches

1. Britney Spears

2. WWE (World Wrestling Entertainment)

3. Barack Obama

4. Miley Cyrus

5. RuneScape

6. Jessica Alba

7. Naruto

8. Lindsay Lohan

9. Angelina Jolie

10. American Idol

Market Meltdowns – Top 10 Economic Searches

1. IRS Stimulus Checks

2. Oil Prices

3. Gold Prices

4. Gas Prices

5. Dow Jones

6. Sallie Mae

7. Stock Market

8. AIG

9. Foreclosures

10. Debt Consolidation

Politics As Unusual – Top 10 Politician Searches

1. Barack Obama

2. Sarah Palin

3. John McCain

4. Hillary Clinton

5. George Bush

6. Ron Paul

7. John Edwards

8. Mike Huckabee

9. Arnold Schwarzenegger

10. Mitt Romney

News Stories – Top 10 News Stories

1. Hurricanes

2. Caylee and Casey Anthony

3. Election 2008

4. Pakistan

5. Pregnant Man

6. China

7. Iraq

8. Shelley Malil

9. Patrick Swayze

10. Afghanistan

Counting Olympic Gold – Top 10 Olympian Searches

1. Michael Phelps

2. Leryn Franco

3. Serena Williams

4. Kobe Bryant

5. Shawn Johnson

6. Jennie Finch

7. Misty May Treanor

8. Ronaldinho

9. Alicia Sacramone

10. Nastia Liukin

New Brat Pack – Top 10 Rising Celebrity Searches

1. Miley Cyrus

2. Vanessa Anne Hudgens

3. Chris Brown

4. Jonas Brothers

5. Rihanna

6. Taylor Swift

7. Jamie Lynn Spears

8. Hayden Panettiere

9. Zac Efron

10. Selena Gomez

Breaking The Glass Ceiling – Top 10 Searched Influential Women

1. Angelina Jolie

2. Sarah Palin

3. Oprah

4. Hillary Clinton

5. Gina Carano

6. Tina Fey

7. Michelle Obama

8. Katie Couric

9. Barbara Walters

10. Dara Torres

Final Farewells – Top 10 Send-Offs

1. Heath Ledger

2. Bernie Mac

3. Paul Newman

4. Randy Pausch

5. George Carlin

6. Estelle Getty

7. Tim Russert

8. Brad Renfro

9. Isaac Hayes

10. Boyd Coddington

Source: http://yhoo.client.shareholder.com/press/releasedetail.cfm?ReleaseID=351087

More Info: http://buzz.yahoo.com/yearinreview2008/

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